Brand Heritage and CampaignsIt is an art to produce high quality products. But it is not less important to create a deeper value, a face you can trust in. SCHLADERER was again voted among the Top Five most trusted brands in 2004. In the Mid-50ies already, when the international popularity increased rapidly, SCHLADERER started investing in communication. A witty sense of humour and a typical style of layout in the ads have always been characteristic. SCHLADERER never has been modern, but always up to date.
The Brand-Claims: 1952 - 1965: "Kultur des Genusses" Seit 1965: "Die geistvollste Art, Früchte zu genießen"
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